Wine tourism is today one of the great possibilities of further improving the sector’s development in the wine provinces. Today there are important expressions: service providers, operators who specialize in the sector, wineries that have made significant progress in this area and themed restaurants that bring diners the opportunity to live a unique experience aimed at the senses. However there still exists in the country it is called a present a similar quality of service between the various attractions and the various wine regions and homogeneous integrated tourism product. You open the debate and discuss the issue to address the development of tourism is seen as a challenge of paramount importance. “We’re trying to work on the supply of wine tourism is much more than a tour of wineries. Need to develop all the resources we have and exploit the number of wineries there, tradition, history, cuisine and transform it so you can generate wine tourism as a product to offer our visitors and other markets, “said Gabriel Fidel, by the Consolidated Plan tourism in Argentina, funded by the Inter-American Development Bank. “The purpose is to work on supply, build good products out there and create new, to develop a major portfolio, which involved large wineries and boutique, new operators to provide alternative products, crafts and cuisine developers and creators of other aspects was linked to the culture of wine, “he added. Wine Routes are a separate issue. Tour operators abroad not recognize Argentina as a country to market wine regions. He emphasized that it is now easier to sell abroad Patagonia, since that has not been achieved as tourist ID as wine region to Jerez, Rioja, Bordeaux or Napa Valley is identified. We also devote ourselves to achieve differentiation of each of the wine routes of the country to be developed to reach every type of tourist and its application to particular offers. Fidel said. From Bodegas de Argentina, the only national character wine company with more than 140 wineries partners around the country, various strategies to consolidate the sector are scheduled. “Today we have a million dollars from the IDB / MIF and another million dollars hand of the Nation, the Federal Investment Council, Bodegas de Argentina and the wine provinces, to develop various training activities, quality, development products, international demand studies, etc. the objective of the International wine Tourism Seminar to be held tomorrow, is to exchange knowledge with other world regions with more experience than Argentina and provide a vision of the consumer of wine tourism. Roads wine, colors and flavors Piscolla Iole, Italian journalist, Bachelor of Arts specializing in culinary publishing and eno-gastronomic tourism with vast experience in the promotion of wine and wine publications speaker on “Cultural tourism experience in Tuscany. “Participating in Los Caminos del Vino for a company involves identifying a niche market and decide interesting activity in this regard. Guests, guests or visitors must meet oriented services, actions governed by quality standards, trained and qualified personnel, and extensive knowledge of the product consumed by the service provider. winery and its environment must develop qualitative always to ensure and continuously aspects, the quality of the tourist reception. This is the starting point for a country you want to implement significant economic development through the eno-gastronomic tourism, beyond which evokes its own territory. Argentina has great potential in this regard. in Tuscany, where this phenomenon has taken root, and there are services on the innate territory, over the years, have become ways of flavors and colors. “Further work on promoting products icons gourmet chef Peter Smith and various private guide tours in the Caribbean and the Mediterranean. He owns Avalon Tours, tourism company specializing in private tours of the finest vineyards in the world’s greatest winemakers and wine. He will speak on the selling features of wine tourism destinations in the North American market. “The wine of Argentina is emerging in the United States and of course wine tourism is beginning to gain currency. Many travelers found that countries in South America can be dangerous and there is still some caution, but are surprised to meet good standards of accommodation and experienced agencies, generating them a positive perception of what the country has to offer. Argentina as a tourist region has the potential to be successful in the American market. attract tourists can achieve if you work more on the promotion of some products which increasingly appear to the world as “icons” and are internationally recognized. publicize the activities and experiences that can live in wine regions arouses interest and attracts visitors. Moreover, Europe is increasingly expensive and the Americas in the coming years will have less money to travel, this is a great advantage. “Source: Diario Los Andes
