About 200 people attended the event held exhibitions of three experts from France, USA and Spain. The central idea was to work on product development.
Organized by Bodegas de Argentina and the Secretariat of Tourism of the province of Mendoza, was carried on the Open Wine Tourism Forum attended by over 200 people. This event was held in the Great Hall of the Congress Centre and Exhibition Mendoza and international speakers and was the director of the Tourism Product Bordeaux Wine, Shopie Gaillard; United States Executive Director of Napa Valley Conference and Visitors Bureau, David Turgeon and Spain international consultant, Reyes Ávila. In addition, after the conference participants reflected on work tables.
These activities are conducted within the framework of the Second Stage of the Plan of Consolidation of Wine Tourism in Argentina, being conducted by Bodegas de Argentina together with the governments of the wine provinces, the Tourism Ministry, the Federal Investment Council and funding from the Multilateral Fund investment (IDB / MIF). I see that one of the strengths that Mendoza and wine tourism city is how to greet people, while on the negative aspects of the activity I think the lack of transportation to get from one place to another or from one warehouse to another is severe. That is, from the city to the vineyards and vineyards to other vineyards is very bad, Shopie Gaillard said. Meanwhile, Reyes Avila emphasized the fact develop tourism products and no themes on this point reinforced the idea that even in Argentina and especially in Mendoza have failed to consolidate a tourist product in its classical conception. I do not think we can compare the products you have Mendoza wine tourism with which it has or is in other parts of the world. I think one of the great strengths that Mendoza is the fact that it is different and that makes it attractive for itself. The best thing I see is we have our Napa Valley features and the same happens in Mendoza. Actually I have a very positive view of what is happening here in the province, told Day to Day Wine David Turgeon. The presentation is not only confined to the capital Mendoza, Mendoza also came to South, with the presentation on Wednesday, 11 to 19 in Bodega Bianchi a conference-debate Case Portugal, by Manuel Cabral, president of Great Wine Capitals. Wine is the element of tourist attraction for several reasons, including because it is fashionable, because it is associated with quality. What you need to do is develop MLAs and build on these premises tourism products, Cabral said. According to the National Wine Tourism Commission, there are now 106 wineries around the country open to tourism, which represents a significant increase compared with the 80 recorded in 2007 The provinces of Mendoza, San Juan, La Rioja , Salta, Catamarca, Black River, Córdoba and Neuquén in 2007 were 1,100,000, which represents an increase of 21% over the previous year. In addition, in 2004-2007 the wine had a spectacular growth of 118%. Only the province of Mendoza received 684,768 tourists with growth of 67% between 2006 and 2007.
