Again, the cellars were the venue chosen by the tourists who visited Mendoza during Easter. More than 80 thousand tourists clean sweep the province, did not reach the hotel capacity, wineries and had had limited capacity to double their groups and make the usual outlets. That was the result of an exceptional week.
Many visitors were installed in the province of Mendoza taking advantage of the long weekend and adding to the Easter Monday holiday. In these five days were almost all wineries open their doors offering not only the usual route but most of this classical music in the ways of wine, a different appeal made to combine the taste and wine culture with music . This time around, Bodegas Argentinas said an estimated 96 percent of the wineries that are open to tourism, it is estimated that received 20% more than last year. Because of this many of the wineries surveyed by Day by Day Wine told us they had to extend their hours of operation as the number of visits exceeded their expectations. Also this week was very profitable, since most of the tourists visiting the wineries were not going empty handed. On average, visitors spent between 80-700 pesos and exceptions came to spend about 2,300 pesos.
Of the tourists visiting wineries, approximately 70% are from Argentina while 30% abroad. And this, according to the comments of some wineries, because at Easter, especially, Argentine establishments choose to visit and learn about the culture of wine. Something that many of the wineries stressed that what was Mendoza for this time should not be only time that this flow should be constant, so should work throughout the year.
Another activity that brought together many people in the wineries of Mendoza was the artistic proposal Classical Music for the Wine Roads. The wine culture and music were the perfect setting for tourists to enjoy more than 50 free concerts in different corners of the province. Bodegas collapsed Visitors from around the country, especially in Buenos Aires, Santa Fe, San Luis and Córdoba, and in a small percentage of foreign tourists filled the cellars leaving large profits.
The wine seduced many who came to the province. One of the wineries was collapsed was the Bodega Valentin Bianchi, located in San Rafael. Silvia Bianchi said Easter each year exceeds the number of visitors. This time they received about 1,400 people per day, surpassing the number than usual, ranging from 300 to 800 people.
Viñas del Golf, tourism manager Diego Coll said they received about 900 people, 35% more than last year. As for the visits count as wineries throughout the year with the usual route to the winery, vineyards, tastings, etc. always bilingual, although this time the groups had to add more people and get out more to meet the amount of people who were present at the different wineries. We received approximately 450 people between Thursday, Saturday and Monday as we do not open every day. This year there were 20% more visitors than last year. Beyond the winery tour, which attracted many people was the music, which was a string quartet. In addition, there were many special tastings, as well as many people stayed for lunch, remarked Eugenia Martínez, head of Tourism Bodega Norton. The O Fournier winery opened five days. Something different to what he was told with a ride through the vineyards, which cost about 100 pesos per person, and lunch is approximately 75 pesos. Natalia from Brunettes, responsible tourism area of the winery, said there was 30% more visitors than in 2007 One of the factors from the hold attribute this increase is that this year has positioned his name more and it is becoming more known. From Jesus Fantelli and Sons Winery commented that compared to last year received 50% more visits. The activities that are the winery site visit, vineyards and wine tasting, by reservation. These activities are free, except for groups over 10 people who apply and advise on wine tasting. We also have in our company with a permanent museum of artist Matt Lamb, with over 60 works on display. With regard to the expenditure takes tourists are estimated to increase, especially during Holy Week, drawing some to spend 2,500 pesos. Clearly these are exceptions.
From Bodega Tapestry Fulher Carolina, said something that happens at Easter is that spending per person increases, unlike other days. In our case, a tourist spent approximately $ 200 per capita, and spent more than a few exceptions. Among the items that attract them are identifiers cups, shirts, carrying corks and, above all, lots of wine For Killka space Salentein, which receives approximately 170 people per day, this time came for some 300 people . Juan pablo Albani, tour guide from the winery, said about tourist spent in the wine shop between 700 and 2,300 pesos. What else was carrying wine, as well as it works out cheaper, they know what we have in the cellar neat. What is missing wine tourism to position further Fantelli he told Carlos Day to Day one of the above points is the lack of dissemination of the available supply. Similarly, Silvia Bianchi, said it is important that proposals unite as wine roads to attract more people. Tourists not only looking for the traditional visit to the winery, vineyard and tasting but also other activities. Viñas del Golf, Diego Coll said the same thing about the lack of promotion, as well as on the shortcoming pointed out that in the internal organization of the wineries. Not only at Easter must have this promotion, as they must be many during the year. That will generate that we all benefit from tourism. The wine and the tango is an excellent alternative, we just have to join forces, uniting redituabilidad can get better. Natalia from Brunettes, responsible tourism department of Bodega O. Fournier said that I still need a little more conscientious in what is sightseeing. Make a downstream product with certain standards of quality, customer service, service amenities, attention and specialized communication. Additionally, hotel square collapses and makes many tourists who want to come can not because everything is overflowed. In this you should also move forward, we must not be left behind, as well as to flights. We are in the process of growth, the signage is important, there is still signaling and I think this is where most fail, finished Eugenia Martinez de la Bodega Norton.
