It is NQN. The Neuquen company this week became the first winery that sells wine Argentina through its website.
Internet grows and grows and wineries do not want to stop being part of the trend. Between blogs, videos on YouTube and other sites where you can sell and buy wine, the wine business is not only limited to the sphere of traditional face to face selling, but that online sales are on the rise and increasingly more users.
According to a study by the consulting firm VinterActive, based on a report provided by the company VinQuest, composed of more than 3,500 associated wineries, published by Wines and Vines Magazine in United States wine sales grew 3 online %, reaching a record net sales of $ 202 million in 2007 s worldwide sales pages as millesima.com wine, winesoftheworld.co.uk, lavinia.fr, 1855.com or revolutionize chateauclassic.com with sales. While in Argentina deremate.com pages, mercadolibre.com masoportunidades.com and have a whole range of more than 3,500 wines that can be purchased through an auction or direct purchase. Large wine shops also have their services for sale online and it seems that it is profitable. But the novelty of this week is that Bodega NQN, in his own words, has become the first winery to sell their wines through their website (bodeganqn.com.ar). The idea to launch this space purchases through the website of the winery is part of a policy to implement Internet last year, which is develop our marketing strategies network said from the cellar, Ariel Fuentes . He added that the sales system was launched a week ago, but we have not yet had sales, as it is very new and in principle we’re focusing on the communication of this service within our site. Any customer has direct access to different wines from our lines, how advantageous is that for example can access entirely new packagings which are achieved only at the winery. Among the ideas for the future, we are developing Sources said this year the purchase and delivery of wine not only in domestic market but we are closing a contract with a shipping company bottles outside to start selling our wines in the world through the page.
